Social Media Workshop – A smart marketing plan
We have been assisting many of our clients with integrating their brand and marketing into the social media realm for quite some time now and have run in-house social media workshops with our clients. Social media platforms like Facebook, Twitter, YouTube, Blogging etc…, can be powerful platforms to help promote your brand. Social media is not a new concept and while the platforms of it have certainly changed and become more viral. It is nothing but hype if not correctly implemented in one's business. Our approach to social media is fivefold:
- Assess - Look at what you are currently doing with marketing your brand.
- Plan - Choose the right mediums and what to broadcast to improve your brand.
- Implement - Set up selected social media platforms and brand them correctly.
- Engage - Using the guidelines given, publish content and engage fans.
- Measure - Periodically review social media stats and make improvements.
We help you navigate through the social media domain with simple easy to understand concepts and ways to implement these powerful platforms into your business. In our Social media workshops we have a practical approach which is outlined below:
What are the benefits of our social media workshop?
The Big Picture
Instead of launching straight into social media platforms and how to use them, we help you understand the big picture of what social media is, how it's evolving and how it can benefit your brand. This really helps later on when we learn what social media platforms to choose and implement in your business.
A Working Plan
The most important aspect of the social media workshop is to walk away with a solid plan of how to implement what you have learnt. This is one of our specialties and what sets us apart from other social media workshops. In this way the workshop is not just hype, but a practical easy to implement plan of action.
Choosing Platforms
Before we rushing and start talking about Facebook and twitter and all the new social media platforms. We helps you understand what mediums you have at your disposal what they can be used for and which you could practically utilize in your business to best help promote your brand and engage your audience.
In-house
We come to you, which means it's more convenient, less costly and more personalized. This way the workshop discussions and marketing challenges can be centered on your brand. Not shared with others. We require a minimum of 5 and maximum of 8 delegates. If you have one more or less talk to us.
Post Workshop
Often what comes out of these workshops is the need to improve your website, set up a blog or custom social media profiles. We have the already offer these as services and so we can continue to help you improve and develop your brand on an ongoing basis.
What about Public Social Media Workshops?
Currently all our workshops are run in house in medium to large companies. If you have less than the required minimum delegates for a workshop (5 - 8) please let us know as we have other small companies that would be interested in combining with you to make a public social media workshop.
